How do you know what’s important to your client?

By Reena

Do you know what’s important to your clients? Do you ask effective questions to discover a need? Do you make assumptions? Do you ask questions that serve your purpose? Do you ask questions that serve your client? Regardless of your industry and what you sell, learning what’s important to your client and identifying a need…

When I’m treated like a valued customer, I become a loyal customer.

By Reena

What does it mean to treat a customer like a valued customer? Some people think, and act as though just ‘showing up’ is enough. With so much competition across industries it’s vital to stand out and give customers a reason to do business with you. In the current state of the world, a lot of…

I am Reena, your training and development expert

By Reena

It’s funny how knowledge can be filed away and then something, or someone triggers action in the hippocampus, which is what happened during a training and development session I attended last week. People recall faces better than a logo. I knew this yet I hadn’t done much about it on the site. It was the…

Let’s talk about needs in sales

By Reena

“We need dresses from the 1920’s, Marjorie,” I said. “Really good ones. Rich lady dresses.” “You wanna start by looking upstairs? In the Collections?” The archly named “Collection” was a small area on the third floor where the Lowtsky’s sold their rarest and most precious finds. “We don’t have the budget just now to even…

Comfortable Selling sales training

By Reena

Comfortable Selling is better than the typical sales training program. It’s more than bells, whistles, rah rah fist pumping and high 5’s. The four stages of Comfortable Selling is directly linked to the customer stages of making a purchase. Comfortable Selling has been designed to develop sales skills, increase what you already know about sales,…

Cold calling, some people love it, most don’t.

By Reena

“I can spend 4 hours calling people and not make a human connection with anyone.”   I read this statement in a Humans of New York story and was inspired to reach out to the person featured in the story and share a cold call framework. This person was running for congress and trying to raise funds…

Comfortable Selling online training takes the angst out of selling

By Reena

Comfortable Selling online training is an easy to follow and implement sales approach that can transform sales interactions and results. A lot of people work in roles that have a primary focus where they provide a service and also have the need to recommend products, additional services or give advice, yet lack the skills to…

The Customer Journey online training

By Reena

The customer journey is part of the sales process and it is something that is often overlooked, which can lead to confusion and doubt about the effectiveness of marketing. The Customer Journey Online training has been developed to clear up some confusion by breaking down the steps between marketing and a sale. Did you know…

Partner. Collaborate. Consult. Advise

By Reena

This is what we do. This is how we work. We partner with businesses to provide an outsource training and development team. A lot of businesses don’t have an in-house training team yet they have learning and development needs for new starters, product/service/software training, coaching, collating training material, creating training material such as videos, decks,…

7 types of sales people. Which one are you?

By Reena

7 types of sales people is a workshop I facilitated for sales reps in a call center. It was session which encouraged agents to understand their sales approach and how it was linked to their results. Some people really enjoyed the workshop, a small group found it very confronting and challenged their beliefs. In any…